# Deep understanding. Brilliant answers. BuyScout® AI Store Agent combines deep industry expertise, live research, and lasting shopper memory to make every conversation personal—from the first question to support long after checkout. **GDPR & AI Act compliant** ## Intelligence at a glance Store knowledge, shopper context, and live research power personal guidance before and after checkout. BuyScout® remembers recognized shoppers across visits and channels, so the conversation keeps moving forward. ### Shopper context - Conversation - Browsing activity - Shopping cart - Order history ### Your store - Product catalog - Brand knowledge - Store policies - Customer reviews ### Beyond your store - Industry knowledge - Market data - Web browsing - Competitor offerings ## Understand the person behind the question BuyScout® connects what shoppers say with what they browse and buy, making each answer relevant to their needs. ### Conversation Needs, preferences, budget, and intended use shape each answer. Focused follow-up questions fill in what the shopper hasn't shared yet. ### Browsing activity Products and pages explored reveal current interests. BuyScout® connects what is on screen with the shopper's questions to offer timely guidance. ### Shopping cart Cart additions and removals show the purchase taking shape, helping BuyScout® suggest compatible products, useful additions, and answers to final questions. ### Order history Available purchase history informs repeat visits and recommendations. Verified order details connect support questions to purchases, fulfillment, and tracking. ## Know your store, down to the details From product facts to your brand promise, BuyScout® learns what makes your store worth choosing. ### Product catalog Product facts, features, variants, prices, and availability turn into clear explanations of fit, compatibility, benefits, and differences between options. ### Brand knowledge Your story, values, and merchant guidance shape how BuyScout® presents your products and explains what makes your business distinctive. ### Store policies Shipping, returns, exchanges, and warranties help shoppers understand what to expect before buying and how to get help afterward. ### Customer reviews Available ratings and customer feedback add real-world experience to product facts, helping address common concerns and explain what customers value. ## Bring an expert view of the wider market Deep industry expertise and live research help shoppers understand where your products stand in the wider market. ### Industry knowledge BuyScout® develops expertise in your industry's terminology, product uses, specialized features, and buying questions, explaining trade-offs like a knowledgeable sales expert. ### Market data Broader pricing and product information helps BuyScout® explain value and connect market differences to what matters to each shopper. ### Web browsing Built-in browsing researches public pages, including products from other brands, and brings fresh findings directly into the shopping conversation. ### Competitor offerings Other brands' products, prices, and features reveal meaningful strengths and trade-offs, helping shoppers see which option best fits their needs. ## A conversation worth remembering Recognized shoppers can pick up where they left off, with their preferences, questions, and conversation intact. ### Across visits Close the browser and return later. BuyScout® restores a recognized shopper's conversation and builds on the preferences and questions already shared. ### Across channels Start in Instagram DMs and continue on your store's website. When BuyScout® recognizes the same shopper, their conversation and preferences come with them. ## Turn deep understanding into the right help Every source serves the shopper's next decision. BuyScout® delivers personal guidance and support, 24/7. ### Product guidance Explain features, benefits, fit, and compatibility through the shopper's needs, combining product facts with industry expertise. ### Recommendations Find suitable products using needs, preferences, and available purchase history, with clear reasons for each recommendation. ### Comparisons Compare your catalog and other brands with live research, making the differences, strengths, and trade-offs easy to understand. ### Upgrades & add-ons Use conversation, browsing, and cart context to suggest a relevant upgrade, bundle, or complementary product, and explain why it fits. ### Support resolution Answer product-use questions, troubleshoot problems, and use purchase context to guide customers toward a resolution. ### Next steps Ask a focused follow-up or guide the shopper toward choosing, purchasing, or resolving an issue, building on what they have shared. ## Stay helpful long after checkout The same intelligence helps customers use their purchases, resolve issues, and get the right support. ### Orders, returns & refunds Connect delivery questions to available order details. Explain return and refund policies, and guide customers through the appropriate next steps. ### Human help, with context When a request needs merchant approval or a teammate, pass along the conversation and relevant details so customers don't have to start over. ## Your expertise, ready for every conversation BuyScout® learns automatically. You add the knowledge and direction that make the experience yours. ### Learn from your store Connect Shopify so BuyScout® can automatically learn your catalog, product details, policies, and industry. ### Add your expertise Keep store content current and add knowledge-base material for the details that make your business unique. ### Guide the experience Add merchant instructions and choose enabled proactive behaviors, without writing a script for every question. ### Help at the right moment Enabled behaviors use product-page visits and cart changes to offer timely help, adapting as the shopper shares more.