# Convert more visitors

Guide high-intent shoppers from product questions to confident purchase decisions.

Free forever. Set up in 1 minute.

**GDPR & AI Act compliant**

## BuyScout® sales performance

- +17% Conversion lift among agent-engaged visitors
- +14% Add-to-cart lift on pages with guided recommendations
- 13.6% Chat-to-sale rate across qualified conversations

**Source:** BuyScout® analysis of active client deployments

## How does an AI Store Agent convert more visitors?

BuyScout® automatically reads product and store pages, then combines that content with live cart and catalog data plus optional BuyScout® Dashboard context to compare options, confirm compatibility, explain policies, and guide each shopper to the right product.

## The problem

Product pages provide facts, not a confident choice

High-intent shoppers often do not need more options. They need store facts applied to their exact product, setup, budget, or deadline.

## How BuyScout® works

1. **Asks the deciding question**  
   BuyScout® uses the page, question, preferences, and cart context to ask the follow-up that changes the recommendation.
2. **Guides the choice**  
   BuyScout® recommends or compares products using live catalog and storefront data, adding optional BuyScout® Dashboard context when relevant.
3. **Removes the blocker**  
   BuyScout® explains policies, checks compatibility, and connects each answer to the shopper's next step.

## See BuyScout® answer the question blocking a purchase

**TrailHaul 50 Bike Rack**

$199

**Shopper:**  
Will TrailHaul 50 hold my e-bike?

**BuyScout®:**  
What does it weigh with the battery?

**Shopper:**  
About 62 pounds.

**BuyScout®:** Checking the bike-rack weight limits  
**BuyScout®:**  
TrailHaul 50 is rated to 50 lb. TrailHaul 75 supports bikes up to 75 lb each.

**TrailHaul 75 E-Bike Rack**  
$279 Add to cart

**Outcome**  
The shopper sees why the current rack is incompatible and which model supports the e-bike's weight.

## How BuyScout® starts helping

1. **Connect**  
   Install BuyScout®, connect Shopify, and activate the AI Store Agent. Core skills start working automatically.
2. **Reads your store automatically**  
   BuyScout® automatically reads product and store pages. Merchants can add store-specific context in BuyScout® Dashboard.
3. **Optional customization**  
   Optionally tailor discovery, recommendations, and tone in BuyScout® Dashboard.
4. **Optional testing**  
   Merchants can test common shopping journeys and optionally refine the relevant store page or BuyScout® Dashboard guidance.

## Before and after BuyScout®

| Shopper moment | Before BuyScout® | With BuyScout® |
| --- | --- | --- |
| Does not know where to start | Navigates alone | Gets a focused shortlist |
| Two products look alike | Compares long spec lists | Sees the relevant tradeoffs |
| A policy blocks checkout | Searches or leaves | Gets the published policy in context |
| Compatibility is hard to confirm | Cross-checks specifications alone | Gets a clear recommendation with the reason |

## When this does not apply

- **Store data is unreliable.** BuyScout® depends on accurate product, inventory, and delivery information; it surfaces gaps instead of correcting source data.
- **The storefront is broken.** BuyScout® can guide the shopper but cannot repair browsing, checkout, or payment errors in the storefront.
- **The purchase needs specialist judgment.** Diagnosis, negotiation, and regulated advice need a qualified expert.
- **Traffic quality is the problem.** BuyScout® cannot compensate for poor targeting or weak product-market fit.

## Frequently asked questions

**What does an AI Store Agent do for shoppers?**  
BuyScout® talks with shoppers in real time, answers buying questions, compares options, and guides each person toward a confident purchase.

**How is BuyScout® different from a scripted chatbot?**  
BuyScout® understands open-ended questions and adapts to product, policy, browsing, and cart context instead of sending shoppers through fixed flows.

**Does BuyScout® wait for shoppers to start a chat?**  
BuyScout® can greet shoppers and use page, browsing, and cart context to offer timely help while purchase intent is active.

**How does BuyScout® decide what to recommend?**  
BuyScout® combines product data, availability, browsing behavior, cart context, and the shopper's stated needs to recommend the best fit and explain why.

**Can BuyScout® compare products and competitors?**  
BuyScout® compares catalog options and relevant public competitor information, then explains the differences that matter to the shopper's goal.

**Can BuyScout® help before and after checkout?**  
BuyScout® guides product discovery and purchase decisions before checkout, then answers usage and troubleshooting questions after the order is placed.