Resolve style and fit uncertainty before checkout

Help shoppers interpret size, fabric, silhouette, and styling details before they buy—without turning a visual preview or size chart into a fit guarantee.

• 83.4% Conversations resolved autonomously
• 19% Chats that capture a lead
• 78% + Positive shopper ratings

Source: BuyScout® analysis of active client deployments

BuyScout® AI Store Agent is an AI sales and support agent for apparel and fashion stores. It helps shoppers discover products, understand size and material details, compare styles, build outfits, and get help before and after checkout.

Fashion decisions rarely depend on one product fact. Shoppers need to know whether an item suits their style, occasion, climate, wardrobe, and budget—and a size chart cannot answer all of that.

Three problems a product grid cannot solve alone

"My usual size" is not enough to choose a size

Challenge
Sizing varies across brands and silhouettes, so a usual size can mislead.

BuyScout® approach
BuyScout® shows the applicable chart, measurement method, and fit notes while naming any missing information.

The shopper likes the item but cannot picture the look

Challenge
Studio photos may not help shoppers picture an item in their own wardrobe.

BuyScout® approach
BuyScout® offers eligible visual previews alongside chart-based size guidance and clearly treats them as styling previews, not proof of fit.

The first item is right, but the basket is incomplete

Challenge
A shopper may choose the main item but still need compatible pieces within budget.

BuyScout® approach
BuyScout® recommends a few relevant additions from cart context and surfaces a merchant-configured Shopify discount when appropriate.

Five ways BuyScout® supports apparel shopping

1. Guided discovery by occasion and preference
   BuyScout® combines occasion, climate, coverage, style, and budget to recommend matching products from the live catalog.

2. Size-chart and fit-note translation
   BuyScout® explains the applicable size chart, measurement method, fit notes, and documented stretch without promising exact fit.

3. Optional virtual try-on
   Eligible shoppers can upload a photo for a generated styling preview; it does not measure bodies or predict garment fit.

4. Compare pieces and build the outfit
   BuyScout® compares documented product details, then suggests coordinated items that respect the shopper's priorities, cart, and budget.

5. Support after the purchase
   After checkout, BuyScout® uses store content to answer care, tracking, supported order changes, returns, and exchanges.

See BuyScout® guide a style decision

Here is how BuyScout® evaluates one dress, learns the shopper's taste, and recommends a stronger match.

Marlow Sage Wrap Midi
$148
Is this right for a September wedding?
Yes. The $148 Marlow Sage Wrap Midi suits a soft, romantic look: muted sage, a defined waist, and a fluid non-stretch weave. It feels polished without looking formal.
I prefer something more minimal.
Choose the $168 Arden Slate Column Dress. Its clean neckline, matte crepe, and spare detailing fit your taste better. Pair it with $78 Lina Satin Slingbacks for a clean wedding look.

• Arden Slate Column Dress
  $168
• Lina Satin Slingbacks
  $78

Before and after BuyScout® AI Store Agent

How BuyScout® starts helping

1. Step 1: Install once
   Install BuyScout®, connect Shopify, and activate the AI Store Agent. Core skills start working automatically.

2. Step 2: Reads your store automatically
   BuyScout® automatically reads product pages, size charts, fabric and care details, and store policies.

3. Step 3: Add optional context
   Merchants can add store-specific fit and styling context or tailor guidance in BuyScout® Dashboard.

4. Step 4: Optional testing
   Merchants can test fit, styling, care, and policy journeys and optionally update the relevant source.

How BuyScout® keeps fit guidance grounded

Visual context

Virtual try-on helps shoppers judge style, not guarantee exact fit.

Published fit data

BuyScout® uses published size charts and fit notes. It does not estimate body measurements from photos.

Unknowns

When fabric, care, or performance details are missing, BuyScout® says so instead of guessing.

Is BuyScout® a good fit for your apparel storefront?

Strong fit when

• Shoppers compare sizes, fabrics, silhouettes, or similar styles.
• You want occasion-based discovery, complete looks, and visual previews.
• Customers need post-purchase care, exchange, or return answers.

For the best answers

• Product size charts, how measurements are taken, fit notes, and stretch.
• Accurate fabric, care, variant, and inventory details.
• Current exchange, return, and final-sale policies.

BuyScout® reads public facts from product and store pages. Merchants can optionally add store-specific guidance in BuyScout® Dashboard.

Frequently asked questions

Can BuyScout® tell every shopper their exact size?
No. BuyScout® can explain charts, model details, fit notes, and fabric facts, but cannot guarantee fit.

Can BuyScout® recommend complete outfits?
Yes. BuyScout® uses shopper needs, cart context, documented matching sets, and preferred pairings.

What happens when BuyScout® does not have enough information?
BuyScout® names the missing information instead of guessing and can contact human support when BuyScout® detects that it cannot resolve the request independently.

Is BuyScout®'s virtual try-on the same as size prediction?
No. BuyScout®'s virtual try-on previews eligible products on a shopper's photo; the preview is not a body scan, measurement tool, or fit simulation.

Can BuyScout® answer garment care questions?
Yes. BuyScout® answers from approved care information and preserves the garment label as the controlling instruction. Merchants remain responsible for ensuring U.S. care instructions have a reasonable basis.

Can BuyScout® avoid recommending sold-out sizes or colors?
Yes. With current variant inventory, BuyScout® can keep recommendations to in-stock size and color combinations.